Privacy Policy - Flower Delivery Holloway
Introduction
At Flower Delivery Holloway, we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and share your personal information in line with the General Data Protection Regulation (GDPR). It applies to all customers who place orders with Flower Delivery Holloway from Holloway and the surrounding districts.
What Data Do We Collect?
When you place an order or interact with us, we may collect and process different types of personal data, including:
- Identity Data: Such as your full name and, if applicable, the recipient's name.
- Contact Data: Including delivery address, billing address, and, where given, your telephone number.
- Order Details: Information about the products you order and delivery preferences.
- Payment Information: Including payment method and relevant payment processing details (note: we do not store your full payment card details).
- Correspondence: Records of communication with our customer service, including order notes and any feedback you provide.
- Technical Data: For example, IP address, browser type, and device information when you browse our website.
Lawful Basis for Processing
We process your personal data under the following lawful bases, as defined by the GDPR:
- Contract Performance: Processing your data to fulfil your order, deliver your flowers, and handle payments forms the basis of our contractual agreement with you.
- Legal Obligation: In certain cases, we process data to comply with legal and regulatory obligations, such as record-keeping and taxation.
- Legitimate Interests: We may process information for purposes that are necessary for our business interests and do not override your privacy rights, such as improving our services and keeping records of transactions.
- Consent: Where required, we may ask for your consent to process certain kinds of data, for instance, for sending you marketing materials. You have the right to withdraw your consent at any time.
How We Use Your Data
Your data is used for the following purposes:
- Processing orders and managing payments.
- Delivering your flowers to the correct address and communicating delivery updates.
- Providing customer service support, including order amendments and handling complaints.
- Ensuring the security and functionality of our website.
- Fulfilling legal obligations, such as accounting and tax requirements.
- Improving our services based on aggregated, non-identifiable data.
- With your consent, sending promotional or marketing communications (you may opt out at any time).
Data Retention: How Long Do We Keep Your Information?
Your personal data is retained only for as long as is necessary to fulfil the purposes for which it was collected, including for satisfying any legal, accounting, or reporting requirements. Typically, we retain order information for up to six years to comply with business and tax regulations. After this period, your data will be securely deleted or anonymised.
Data Processors and Third Parties
We may share your data with selected third parties to help deliver our services, always ensuring they respect the security of your personal data and comply with the law. These include:
- Payment Processors: To securely process and confirm your payment without us storing your full card details.
- Delivery Partners: To ensure your order is delivered to the correct address and on time.
- IT and System Providers: To support, update, and maintain our website and back-end order management systems.
- Professional Advisors: Such as accountants or lawyers, to meet our regulatory obligations.
We do not sell, rent, or trade your personal data to third parties for their own marketing purposes.
Data Security
We take the security of your information seriously and implement suitable technical and organisational measures to safeguard your data against loss, misuse, or unauthorised access. Our website uses SSL encryption for online transactions and each processor is vetted for GDPR compliance.
Your Rights Under GDPR
You have the following rights regarding your personal data:
- Right to Access: You can request a copy of the personal data we hold about you.
- Right to Rectification: You may ask us to correct or update your information if it is inaccurate or incomplete.
- Right to Erasure: You may ask us to delete your personal data under certain circumstances ("right to be forgotten").
- Right to Restrict Processing: You may ask us to suspend the processing of your personal data in certain situations.
- Right to Data Portability: You can ask to transfer your data to you or to another service provider in a structured, machine-readable format.
- Right to Object: You can object to the processing of your data where we rely on legitimate interests.
- Right to Withdraw Consent: Where we rely on your consent, you can withdraw it at any time.
To exercise any of these rights, or if you have any questions about the way we handle your data, please contact us via the methods listed on our website or through your usual customer service channel. We will respond to all requests in accordance with GDPR requirements and may need to confirm your identity to protect your information.
Updates to Our Privacy Policy
This policy may be updated from time to time to reflect changes in legislation or our data processing practices. We recommend reviewing this policy regularly to stay informed of how we are protecting your data.
Applicability
This Privacy Policy applies to all customers who place orders with Flower Delivery Holloway for delivery in Holloway and the surrounding districts. By using our services, you acknowledge the practices described here. Rest assured that your privacy is a top priority for us at every step of our service.